ARM & HAMMER Plus TheraBreath Toothpaste – Enamel-Safe Daily Brushing for the Family Bathroom, Low-Abrasion Whitening
ARM & HAMMER Plus TheraBreath Toothpaste – Enamel-Safe Daily Brushing for the Family Bathroom, Low-Abrasion Whitening
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Why you'll love it
- Kills bad breath bacteria for freshness that lasts well beyond brushing
- Removes up to 3X more plaque in hard-to-reach places than a leading toothpaste
- Baking soda formula whitens without the high abrasivity that damages enamel
- Combines two trusted oral care brands (ARM & HAMMER + TheraBreath) in one tube
- Bulk 2- or 12-pack formats lower cost per ounce and reduce repurchase trips
- Icy Mint flavor delivers a clean, invigorating after-feel that signals freshness
Perfect for
- Twice-daily brushing as part of a complete oral care routine
- Eliminating bad breath bacteria for long-lasting social confidence
- Gradual whitening of set-in surface stains
- Reaching plaque in hard-to-clean areas between teeth and along the gumline
- Preventing cavities with daily fluoride exposure







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Product Information
Includes two 5.5 Oz tubes of ARM & HAMMER Toothpaste Plus TheraBreath Breath Fresheners, Invigorating Icy Mint flavor toothpaste for bad breath
Enjoy lasting fresh breath with ARM & HAMMER TheraBreath Toothpaste; this anticavity whitening toothpaste deep cleans teeth and gums, fights plaque and freshens bad breath with TheraBreath Breath Fresheners
Naturally powered by ARM & HAMMER Baking Soda, this whitening toothpaste for adults is less abrasive than regular toothpastes(2) and removes up to 3X more plaque(3)
With TheraBreath Breath Fresheners, this toothpaste ARM & HAMMER developed helps kill bad breath bacteria(1) and delivers long-lasting freshness with an invigorating Icy Mint flavor
Brush with this teeth whitening ARM & HAMMER toothpaste for bad breath twice daily as part of your oral care routine
Get a confident smile and lasting freshness at an incredible value with ARM & HAMMER Toothpaste Plus TheraBreath Breath Fresheners, a teeth whitening toothpaste that gives you healthier teeth and gums while killing bad breath bacteria (1). Used for long-lasting fresh breath, this anticavity toothpaste is frequently selected by shoppers seeking care for their bad breath. The Icy Mint formula contains TheraBreath Breath Fresheners, like those found in TheraBreath mouthwash, making it a great toothpaste to freshen breath. Naturally powered by ARM & HAMMER, this baking soda toothpaste delivers effective whitening in a low-abrasion formula that's gentle on enamel while targeting plaque, tartar, and set-in stains. Shoppers looking for radiant whitening toothpaste, white teeth toothpaste, or best whitening toothpaste often choose this option. For a noticeably whiter, brighter smile, brush with ARM & HAMMER Toothpaste Plus TheraBreath Breath Fresheners—a staple in everyday personal care products. (1) In laboratory tests (2) data on file (3) in hard-to-reach places compared to a leading toothpaste.
Items Details
Age Range Description: Adult
Target Audience: Unisex Adults
Global Trade Identification Number: 00033200976738
Features & Specs
Item Form: Paste
Product Benefits: Whitening,Eliminates Bad Breath,Cavity Protection
Active Ingredients: Sodium Fluoride
Package Type Name: Tube
Frequently Asked Questions
Is the low-abrasion baking soda formula safe for daily long-term use on enamel?
Yes. The formula is specifically engineered to be gentler on enamel than regular whitening toothpastes, using baking soda's low Relative Dentin Abrasivity to clean without the cumulative wear of harsher silica-based whiteners.
Does the sodium fluoride provide reliable anticavity protection for the whole family?
Sodium fluoride is the dentist-recommended active ingredient for cavity prevention, and the concentration in this paste meets the standard for daily anticavity protection in adult users.
Can I trust this toothpaste around kids who share the family bathroom?
The formula is designed for adult use, so children under six should be supervised and use only a pea-sized amount, which is the standard guidance for any fluoride toothpaste in a shared family bathroom.
Is the Icy Mint flavor safe for users who are sensitive to strong menthol?
Icy Mint is a moderate, clean mint profile that most users find gentle, though anyone with a specific menthol allergy should review the full ingredient list before use.
Will the TheraBreath breath freshening technology be safe for twice-daily long-term use?
The breath-freshening system is designed for daily oral care and is non-medicated, so it is intended and safe for twice-daily brushing as part of a long-term routine.
I'm switching from a harsh whitening paste to avoid enamel damage. Is this a safe swap?
Yes. The baking soda whitening system is intentionally low-abrasion, making it a safer daily alternative to high-abrasivity whitening pastes for adults who are concerned about long-term enamel wear.
Does this toothpaste contain ingredients my dentist would consider safe for cavity-prone teeth?
The active ingredient is sodium fluoride, which is the anticavity agent recommended and used in dental offices, paired with a low-abrasion base that supports rather than stresses enamel.
Is the formula safe to use every day without building up sensitivity?
Because the formula is low-abrasion and does not rely on peroxide, it does not typically trigger the sensitivity that peroxide-based whiteners can, and most users tolerate twice-daily long-term use well.
How does this toothpaste compare to charcoal whitening toothpastes in terms of safety?
Charcoal whitening pastes are often highly abrasive and can wear enamel over time, while this baking soda formula whitens at a much lower abrasivity, making it the safer daily choice for enamel-conscious adults.
Compared to whitening strips, is this a safer route to a brighter smile?
Whitening strips use peroxide gels that can cause gum irritation and tooth sensitivity, while this paste whitens gradually through low-abrasion baking soda during normal brushing, with a much lower risk of soft-tissue irritation.
How does this toothpaste compare to a regular non-whitening fluoride toothpaste in safety?
It is comparable in safety to a standard fluoride toothpaste and adds a low-abrasion whitening function, so you are not introducing new risks by upgrading from a basic paste.
I'm worried about harsh chemicals. Does the formula have any ingredients I should flag?
The active ingredient is sodium fluoride, and the base uses baking soda for whitening. The full ingredient list is on the tube and carton, and buyers with specific allergies or sensitivities should review it before use.
If I have sensitive teeth, will the whitening action make it worse?
Because the formula does not use peroxide and keeps abrasivity low, it is generally well tolerated by users with sensitivity, though anyone with diagnosed dentin sensitivity should consult their dentist for personalized guidance.
Is the anticavity fluoride at a level considered safe for daily adult use?
Yes. The sodium fluoride concentration is within the standard range for over-the-counter anticavity toothpastes intended for twice-daily adult brushing.
How do I use ARM & HAMMER Plus TheraBreath Toothpaste in my daily routine?
Apply a pea-sized amount to a soft-bristled toothbrush and brush thoroughly for two minutes, twice a day, ideally after breakfast and before bed, then spit out the excess. Do not swallow, and rinse minimally if at all so the fluoride and breath-freshening agents stay in contact with your teeth and gums.
How long does one 5.5 oz tube last with twice-daily use?
With standard twice-daily, pea-sized application, a 5.5 oz tube typically lasts a single brusher around five to seven weeks. A 2-pack therefore covers roughly two to three months for one person, and a 12-pack covers about a year.
Should I use this toothpaste before or after my mouthwash?
For best results, brush with this toothpaste first, then follow with mouthwash if desired. Brushing first removes plaque and applies the fluoride and TheraBreath fresheners, and rinsing with mouthwash afterward extends the clean feel without washing away the freshly deposited fluoride.
Is this toothpaste compatible with my electric toothbrush?
Yes. The formula works with any standard electric or manual toothbrush, and the low-abrasion baking soda base is gentle on both toothbrush bristles and enamel over long-term use.
Is this toothpaste safe to use with retainers, night guards, or clear aligners?
Yes. Brush your teeth as usual, and clean your retainer, night guard, or aligner separately with the appropriate cleaning method recommended by your orthodontist or dentist. The low-abrasion formula will not damage the appliance or leave harsh residue.
What is included in the box when I order this product?
The Pack of 2 ships as two 5.5 oz tubes of ARM & HAMMER Plus TheraBreath Toothpaste in Icy Mint flavor, and the Pack of 12 ships as twelve 5.5 oz tubes in the same flavor. Nothing else is required to begin using the product.
Are there any age or health restrictions I should know about?
The formula is intended for adults and children aged six and over. As with any fluoride toothpaste, children under six should be supervised and use only a small, pea-sized amount. If you have specific medical conditions or ingredient allergies, review the full ingredient list on the tube and consult your dentist.
What should I do if the toothpaste causes irritation or discomfort?
Discontinue use and rinse your mouth with water. If irritation persists, consult your dentist or a healthcare provider, and bring the tube so they can review the full ingredient list.
What is the difference between this toothpaste and a regular whitening toothpaste?
Most whitening toothpastes rely on high-abrasion silica or chemical whiteners to scrub or bleach surface stains, which can wear enamel over time. This formula uses low-abrasion baking soda to lift stains gradually, adds TheraBreath technology to neutralize odor-causing bacteria, and includes sodium fluoride for anticavity protection, combining three benefits in a single gentle daily paste.

